Senior Business Analyst (m/f/d)
- Work experience
- Marketing / Communication / Editing
- Fulltime
- Published: 2026-06-01
ABOUT US
limango is a European shopping platform offering curated deals for families. As part of the OTTO Group, one of Europe’s leading e-commerce players, we connect customers with inspiring brands, great offers, and products they love. Our goal is to strengthen our position as a leading discount e-commerce platform in Europe.
We operate in Germany, Poland, Austria, and the Netherlands, offering a wide range of products - from fashion and accessories to toys, home, cosmetics, and travel.
Our mission is not only to achieve business goals, but above all to build a work environment where everyone feels valued and motivated to grow. Whether we work from the office, home, or remotely from cities big and small across Germany and Poland, we stay connected through a culture built on a good atmosphere, flexibility, collaboration, and real impact - keeping our team spirit strong wherever we are.
We foster a hybrid-first culture in Munich and Wrocław (2 days in the office), while staying open to remote talent who value the same way of working.
YOUR ROLE AND MAIN TASKS
As a Business Analyst, you act as a strategic sparring partner for Marketing, Tech and Product. You do not only analyze performance, you challenge assumptions, improve measurement standards and actively shape our future marketing steering logic.
- Conducting performance analyses across digital marketing channels and campaigns
- Interpreting KPIs including CPC, CPL, ROAS and CR to identify optimization potentials
- Building, maintaining and expanding dashboards in Power BI
- Extracting and preparing data using SQL to support analyses and reporting
- Supporting the evolution of our measurement approach (e.g., attribution and customer quality tracking)
- Translating datasets into clear, decision-ready presentations
- Communicating insights and recommendations effectively with cross-functional partners and senior stakeholders
- Proactively identifying trends, gaps or opportunities and initiating follow-up analyses
WHAT WE EXPECT
- Advanced practical knowledge of SQL and experience with Excel
- Basic knowledge of Python
- Basic understanding of Marketing KPIs including CPC, CPL, ROAS and CR
- Proven expertise in Power BI or similar BI tools (e.g. Tableau)
- Experience in data visualization and presentation
- Communication and stakeholder management skills
- Analytical, problem-solving and project management skills
- Fluent English
Nice to have:
- Experience with GA4
- Experience with Confluence and Jira
- Knowledge of marketing platforms and their specifics (e.g. Google Ads, Meta Ads, etc.)
- E-commerce background
- German language
WHAT WE OFFER & WHAT YOU CAN EXPECT
💻 Hybrid or remote work model
Enjoy the flexibility to work either in a hybrid model -with 2 days per week in our Wrocław office (you choose the days) if you’re based locally - or fully remotely from anywhere in Poland.
⏰ Flexible start to your day
Flexible start times let you plan your working day in a way that fits your schedule.
🎁 Real benefits you’ll actually use
Enjoy our products your way, for yourself or your loved ones. Plus, a wellbeing platform with access to health programs, webinars and challenges, as well as private medical care (Lux Med) for you and your family and a Multisport card.
✨ Office vibes we enjoy
A treadmill under a desk, ping-pong table, popcorn machine, Xbox console or a quick break on a massage mat - small things that make your day better. You’re also welcome to bring your child or pet to the office - we genuinely love having them around 😊
💡 Learning & development
Access to language learning (English, German, Polish) via an app, along with a wide range of courses, podcasts and learning tools. You’ll also grow through international projects, collaboration and opportunities for occasional business trips that give you exposure to different teams and perspectives.
🌱 Eco in action
From Brita water dispensers instead of plastic bottles to eco-friendly document disposal - we focus on everyday habits that make a real difference. We’ve even planted our own Limango tree to support green spaces in Wrocław.
🙌 Activities and Events
From sports events to team gatherings, company wide events or casual afterwork events in our office - we like to stay active, spend time together and keep things social, in a natural and easy-going way.
SOUNDS GOOD FOR YOU?
Apply now! 😊
- Joanna Wójtowicz
- Recruiting Manager
